Nutritionally formulated for your horse
The foundation of ‘Harrys Choice’ feeds is evolved around the prize winning and strong-willed local jockey, Harry Coffey.
Harry is living with Cystic Fibrosis, his vibrant, cheeky smile and outgoing personality shines bright even on the toughest days. His inspiration to succeed both on and off the track is infectious. We are proud to have Harrys as our Brand Ambassador and together we aim to achieve greatness through our ground-breaking feed, promoting optimal health for the horse and raising awareness for this chronic illness.
As he racks up winners in the saddle, Harry Coffey is simply the friend of punters.
What many don’t know is that he goes through a battle every day of his life just to do the job that he loves. Harry has a terminal illness, Cystic Fibrosis.
Neil Kearney, one of Australia’s leading story-tellers, has spent several weeks with Harry and his family and found the true meaning of living life to the fullest.
“The reason for doing this story was to educate the audience about Harry’s illness, and what he does to be a jockey,” said Todd Gutsche, Head of Production for TRP and “What we found was a story about family, courage, dreams and the drive to be the best one can be.
“We knew that Harry got ‘crook’ and had to sit out of racing from time-to-time, but that was only the tip of the iceberg.
“From spending days in hospital getting his ‘grease and oil change’ and taking over 30 pills a day, just to keep everything in check, this story will introduce to you a young man living his dream.”
This is not a racing story but a story of one young man making every day a winner.
In the words of Neil Kearney:
‘A story that transcends racing, a young man with a terminal illness who refuses to be beaten.’
‘His doctors never wanted him to be a jockey but now they cheer every ride.
‘Harry Coffey is an inspiration, a remarkable Australian.’
From the paddock to the feed shed, Harrys Choice is a unique, high quality feed formulated using the latest cutting-edge technology available and produced in Northern Valley Stockfeeds Organic Certified Mill.
The partnership between Harrys Choice and Hi Form Australia gives you the opportunity to meet your horses daily requirements in exact measures.
No By-products, No Added Nasties, No Molasses, Dust Free, Highly Palatable.
Includes oral grade vitamins, amino acids, organic herb extracts, trace elements and mineral tissue salts, Powerful Antioxidants, Synbiotics (Pro & Prebiotics).
Very Low in Starch and Sugar.
High in energy and roughage.
Grain & Oat free varieties available.
Ideal for horses with digestive issues.
For more information, please visit
Every purchase of Harry's Choice is helping us find a cure.
50c from every Harry's Choice Bag Sold is donated to Cystic Fibrosis Australia.
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